BERLIN / LONDON (IT BOLTWISE) – Bad purchases are an everyday phenomenon that burdens many consumers. The 3-7-14 rule offers a simple but effective way to avoid unused purchases and save money. Developed by a costume designer, this rule helps to handle consumer goods more consciously and minimize bad purchases.
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Bad purchases are a widespread phenomenon that many consumers experience regularly. Especially when it comes to clothing, it is often the case that newly acquired items disappear into the closet unworn. The 3-7-14 rule, developed by American costume designer Jenn Roigen, offers a simple method to avoid such bad purchases. This rule is based on the observation that items of clothing that are not worn within three days of purchase often become so-called closet corpses.
The rule is simple: If a piece of clothing has not been worn three days after purchase, it should be left visible in the room. After seven days it is likely that the part is not needed. You should return or exchange it after 14 days at the latest, provided the return period allows this. This method not only helps keep your closet organized, but is also easy on your wallet.
Interestingly, the 3-7-14 rule can also be applied to other consumer products. Whether it’s electronics, household items or other products, the rule encourages questioning of actual needs. Consumers should ask themselves whether the product is really necessary before keeping it for good. This conscious approach can help reduce impulsive purchasing decisions.
Fashion magazines and consumer experts have been recommending this rule for years because it offers a practical way to reflect on your own purchasing behavior. At a time when consumer goods are readily available and the pressure to always have the latest is high, the 3-7-14 rule offers valuable guidance. It encourages people to use resources more consciously and consume more sustainably.
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