In the exhibition it is possible to find a record player, perfumes, musical instruments, cameras, shoes, mirrors, radios and model cars, among many other objects that connect the past with the present.
Mexico City, October 25 (However).- The Museum of the Object of the Object (MODO) celebrates 15 years with the exhibition “The collection, with all its letters”, which presents more than 3 thousand carefully selected objects that reflect the richness, diversity and historical value of its collection.
Objects and alphabet
This exhibition allows you to observe objects from the last two centuries in a way that could be simple but is full of meaning: the alphabet. Each letter groups objects, for example A is for Automobiles and Affection, while in M we find music and it is possible to see a record player, in F photography that groups cameras, to name a few.
“Although it is, perhaps, a very elementary principle, this of ordering things alphabetically, at the same time it did lend itself to making this museography much cleaner, it seems to me,” explained Christian Cañibe.
The curator was in charge of Manuel and Christian Cañibe, who chose the objects in such a way that they would make the attendees travel to another time and that will lead them to connect with their memories and other generations.

Intuitive guide
Manuel explained that since they designed the exhibition they kept the MODO space in mind, which is small and very special, they wanted “the exhibition to still have that kind of scale so that you could or have the possibility of getting almost millimetrically into the expo and its content.”
“What we would like is for you to spend a good time observing the nuclei and above all, in some way guide you intuitively so that those that attract your attention the most, you can get into because in reality [la expo] It is full of objects and design,” said Manuel.
More than 3 thousand objects
This exhibition consists of more than 3 thousand objects, however the MODO collection is much larger. “What we are going to see here is actually a small sample of the entire archive and collection that the museum has, not only 15 years of the museum’s existence, but almost 50 since Mr. Bruno Newman began the collection,” said Christian Cañibe in an interview.
“We are talking about nearly 200,000 objects of all kinds, from a gum packaging to a die-cutting machine,” Christian said.


Among the objects there were several that caught the attention of the Cañibe brothers, for example, a weight-training device from the early 20th century, which they nevertheless had to leave out of the exhibition. “One of the things that caught my attention when doing the review are some funeral death masks that we don’t have in the exhibition either, but well, what we have here, yes, there are several things that are this eh wow that I think are going to be a surprise for visitors. For example, we have a washing machine from the beginning of the 20th century,” said Christian.
a challenge
Working with such a large collection means leaving out objects, thinking carefully about which ones will be chosen, and reviewing each element in detail. This can be a little overwhelming.
“One of the perhaps critical, critical moments was that moment in which it seemed that we were beginning to drown in objects, and in references.
We worked and saw many objects, but we also reviewed a lot of huge lists of contents that were, let’s say, like the preselections, which we also worked with the people from the museum, who know the collection perfectly,” Manuel revealed.
The designers also enjoyed this challenge, which brought them into contact with objects they might not have imagined.
“At the same time it was fascinating because the truth is that seeing so many things that, also for us, really represented so much on an aesthetic level, on a historical level, on a functional level, but on the other hand it was suddenly something in which it seemed that we would not emerge alive from that, from that morass, from that tide of objects just like that, of such a diverse nature, just like that, and I’m not exaggerating, there are pieces the size of a button” said Manuel.


Where and how much?
MODO is located at Colima 145, Colonia Roma, Mexico City; The schedule is Tuesday to Sunday, from 10:00 a.m. to 6:00 p.m. The entrance cost is 60 pesos for general admission and 30 pesos for students, teachers and seniors with a valid ID.
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