BERLIN / LONDON (IT BOLTWISE) – The Berlin startup Zeeg has successfully completed pre-seed financing of 1.1 million euros. The company plans to use this capital to further develop its AI-powered appointment booking and CRM platform. Zeeg positions itself as a European alternative with a strong focus on data sovereignty and efficiency.
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Berlin-based startup Zeeg recently completed significant pre-seed financing of €1.1 million. This investment, led by High-Tech Gründerfonds (HTGF) and supported by Backbone Ventures, is intended to support the further development of their AI-powered appointment booking and CRM platform. Zeeg aims to provide a European alternative to existing solutions, characterized by data sovereignty and efficiency.
At a time when digital sovereignty is becoming increasingly important in Europe, Zeeg offers a platform that does not require data transfer to third countries. The software is developed entirely in Berlin and hosted on German servers, which meets the region’s strict data protection requirements. This strategy could be particularly attractive for companies rethinking their cloud strategies due to geopolitical tensions and increasing cyber risks.
A central component of the Zeeg platform is the integration of AI-based pre-sales assistants that qualify leads as soon as they book an appointment. These intelligent agents are designed to not only speed up closing times, but also reduce the cost per customer acquired and lighten the load on sales teams. This could be of particular interest to European companies that want to combine technological excellence with regulatory certainty.
Zeeg was founded in 2023 by Florian Horbach and Mohammad Moghaddas and was initially completely bootstrapped. With the new funding, the company can now scale its vision and expand its market presence. Zeeg’s customers already include Enpal, a company that coordinates hundreds of heat pump installations every day. This partnership highlights the platform’s potential to gain a foothold in various industries.
Investors see Zeeg as a strong European alternative with a clear competitive advantage in data sovereignty. Björn Sykora from HTGF emphasizes the solution’s enormous market potential, while Philippe Bernet from Backbone Ventures highlights the team’s strength in market access and understanding of customer needs. Zeeg is not a copy of US tools, but offers an independent approach tailored to the specific requirements of the European market.
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