Chick-fil-A, one of America’s most iconic fast-food brands, has entered the competitive potato chip market by launching two innovative flavors: Chick-fil-A Sauce Flavored Waffle Potato Chips and Original Waffle Potato Chips. The move is more than just a snack innovation—it signals the brand’s ambition to take on established potato chip giants by leveraging its loyal fan base and signature flavors.
The marquee offering is the Chick-fil-A Sauce Flavored Waffle Potato Chips, which captures the beloved sweet-and-savory profile of their famous dipping sauce in a crispy, waffle-cut chip. The second flavor, Original Waffle Potato Chips, delivers a classic salted taste in the same crinkle-cut form, appealing to those who crave a traditional potato chip experience with a fun twist. Both chips are made from waffle-cut potatoes and feature a bold, satisfying crunch, reflecting the brand’s focus on quality and innovation.
Nutritionally, a serving of Chick-fil-A Sauce Chips contains 210 calories, 12g fat, 26g carbohydrates, and 3g protein. This puts them on par with other premium snack chips, offering indulgence with portion awareness.
Where You Can Find Them
The chain’s distribution strategy highlights Chick-fil-A’s commitment to reach both its traditional restaurant customers and new audiences by bringing the chips out of the restaurant and into grocery stores. Beginning in October, the chips are being rolled out to shelves at Publix, Walmart, and Kroger locations spanning 12 states: Georgia, Florida, North Carolina, South Carolina, Alabama, Tennessee, Virginia, West Virginia, Kentucky, Ohio, Arkansas, and Missouri. This expansion allows the product to quickly reach millions of snackers and shoppers in the brand’s core Southeastern and Atlantic markets.
For customers who prefer a classic Chick-fil-A experience, the chips can also be ordered nationwide as a side, with a meal, or in catering bundles at participating Chick-fil-A restaurants. The brand has additionally made the chips available for online and app orders, catering pickup, and loyalty program giveaways, with Chick-fil-A One members able to redeem or gift chip packs remotely.
Chick-fil-A’s venture into the chip space disrupts the snack food aisle in several ways. By infusing its signature sauce flavor into a potato chips, the brand offers a unique, craveable taste that’s likely to stand out among traditional and kettle-cooked varieties from established players. The waffle-cut shape, tied closely to the restaurant’s iconic waffle fries, is instantly recognizable and reinforces Chick-fil-A’s culinary identity. Additionally, the “flavor is true to the sauce but not overpowering. Pretty solid all around,” claimed a Reddit reviewer. That positive customer feedback following the initial restaurant-only debut prompted Chick-fil-A to scale up production and bring both flavors to major retailers.
So what’s the catch? Despite the excitement surrounding the distribution, there’s one detail to be aware of: not all stores will stock the chips simultaneously. Availability may vary by location, so customers are advised to check with their local Publix, Walmart, or Kroger for availability. Chick-fil-A recommends using its app or website for real-time updates on chip availability, both in restaurants and nearby retail outlets.
Chick-fil-A’s chips are setting a new standard for branded snacks, with a taste and style that could pose real competition to legacy potato chip brands—all while staying true to what fans love most about the chicken chain
