Since they know you love them… they launch Sabritas® Crispy Recipe® Prepared with Sauces

As you always loved them

Mexico.– There are certain rituals that are appreciated by any Mexican, regardless of gender or condition: a acapulcazohave sweet bread for dinner with a glass of milk or put sauce on the chips. Well now, Sabritas® brought together the best of two worlds and that’s why it launched its new limited edition: Sabritas® Crispy Recipe® Prepared with Sauces, an invention that brings the experience of crunchy texture with the intense flavor of snack customization with lemon, chili and sauces… but taken to a new level. They come prepared!

According to sources specialized in itching, the idea arose when discovering that 8 out of 10 Mexicans They enjoy mixing ingredients in their snacks (according to the 2023 State of Snacking consumer study). What they didn’t clarify is that the other 2 Mexicans are probably the same ones who put pineapple on the pizza.

With this release, it is speculated that you will no longer need to invest 15 minutes in choosing the best sauce from the supermarket to pair your Sabritas® Crispy Recipe® potatoes. Now you can open the bag right at your party, hall or even on public transport, knowing that the best ingredients are already included. You can enjoy the intense flavor and crunchiness just by opening the bag of potatoes.

Sabritas® Crispy Recipe® Potatoes Prepared with Sauces innovate from tradition

According to PepsiCo itself, this product is the result of its “Tech Center”, an innovation center where highly qualified experts study trends, flavors and consumer preferences. From there it is understood that they maintain 60% of the leadership in the salted potato market, since year after year they have perfected that “crunch” so loved by Mexicans.

So now you know, Sabritas® Crispy Recipe® did what no one has done before. Launched the snack that makes official what we Mexicans have always done: prepare the potatoes with sauces, chili and lemon, but now with the seal of guarantee that no one is going to judge you. And if they do… let them endure.