The popular integration between WhatsApp y ChatGPT His days are numbered. And according to a statement from OpenAIit was confirmed that its conversational model will no longer be available on the messaging platform Meta.
This will become a reality after January 15, 2026due to changes in the enterprise API usage policies of WhatsApp.
Meta imposes new rules on chatbots on WhatsApp
According to the statement of OpenAIthe restriction is due to the new internal regulation of WhatsAppwhich limits the use of artificial intelligence in your messaging system to protect privacy and prevent unauthorized uses of personal data.
And according to the same company, WhatsApp updated its terms of service for the Business API with the aim of blocking the chatbots general purpose or unsupervised. This includes AI tools that maintain open conversations with users or process information outside the business framework authorized by Meta.
The measure seeks to chatbots and WhatsApp focus on specific tasks, such as customer service o automated queriesand not in free conversation or content generation functions, such as those offered ChatGPT.
Sources close to Meta indicated that the company fears that the expansion of external bots increase the risks of misinformation and misuse of dataespecially in a context in which AI tools are growing globally.
OpenAI confirms the closure of its integration
OpenAI He also noted that he is working on alternatives to maintain the attendee experience on other secure and compatible platforms: “We respect the decisions of the platforms on which we operate and will continue to offer useful tools for users within the permitted frameworks.”
For the millions of users who used ChatGPT through WhatsAppthe news means that they will no longer be able to send messages directly to the chatbot from the application.
For their part, the companies that used AI tools for customer service they must adapt your integrations to the new Meta rulesfocusing on company-approved solutions with defined business purposes.
A change in the relationship between AI and messaging
The decision of Meta reflects a broader trend in the tech industry: controlling the use of artificial intelligence within private platforms. Although WhatsApp had become a popular channel to access ChatGPTthe company now seeks to prioritize the security and traceability of its communications.
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